The winners of Coca-Cola’s "Uncap. Believe. Fly." promotion departed to Qatar on Sunday to watch the FIFA World Cup 2022 match live.
The Coca-Cola Company in Maldives ran the promotion from 1 September to 31 October, 2022. The eight winners received an all-expenses-paid couples trip to one of the world's largest sporting events, where they would get to experience the most exciting phases of the FIFA World Cup. Currently, the winning teams from the group stages are engaged in a do-or-die round of matches to advance to the quarter finals.
During the "Uncap. Believe. Fly." promotion, eight individuals won the Al-Rihla FIFA Official Match Balls. Additionally, gaming consoles together with FIFA ’22 game bundles were also given to eight winners, while daily winners received Coca-Cola cases for their ‘At Home Stadiums’.
Coca-Cola has continued to give Maldivian football fans the experience of the FIFA World Cup through match screenings, consumer activations several other offers. The company also launched its Fan Zone website, enabling fans in the Maldives and around the world to show their support for their favourite team through score predictions.