Ubisoft fears assassin's hit over falling sales

Ubisoft's battle to maintain its share price has become almost as epic as its "Assassin's Creed" franchise as the video game giant confronts stuttering sales, buyout rumours, and now a strike that starts Tuesday.

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(FILES) This photograph taken on February 13, 2024, shows logo of Ubisoft video firm company adorn the main entrance of the company, where a strike call is planned on February 14, 2024, in Montpellier, south of France. France's video game giant Ubisoft, known for its popular game franchises such as "Assassin's Creed" and "Just Dance", already grappling with a slump in its stock valuation and rumors of a buyout, is set to face a staff strike starting October 15, 2024. Pascal GUYOT / AFP

2024-10-13 19:40:24

Ubisoft's battle to maintain its share price has become almost as epic as its "Assassin's Creed" franchise as the video game giant confronts stuttering sales, buyout rumours, and now a strike that starts Tuesday.

The creator of the historical action game and "Just Dance" was booming as recently as 2020, rivalling its US and Japanese competitors.

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