Visit Maldives launches Expedia campaign to 'entice' international markets

Maldives Marketing and Public Relations Corporation (MMPRC), on Thursday, announced that Visit Maldives has commenced a major marketing effort with Expedia Group to promote Maldives as “one of the most secluded and serene destinations in the world for tourists.”

Thee four-month campaign, which targets Russia, Middle East, China and India as key source markets, will be aimed at assuring travel enthusiasts that Maldives remains one of the most accessible destinations, even amid the ongoing pandemic.