Local bespoke scent makers 'Vilunü' made a splash with their brand by introducing their flagship reed diffuser on Saturday featuring scent 'Tangerine and Guava Leaf'.
The product lines shelves at Island Bazaar, a boutique store located in the capital city Male'.
Chip chip! Happy Saturday guys. We’re HERE!! We’re in Male’! 🥳
— Vilunü (@vilunu) February 1, 2020
We’re so excited to announce that our first stockist is Island Bazaar. Vilunü products are now available for retail in Male’. Please check with our stockist for availability. #Vilunu #ScentsOfMaldives #Maldives pic.twitter.com/9sBUsBRQ71
Established in 2017, Vilunü focuses on creating fragrances unique to the Maldives.
Speaking to The Edition, the brand's spokesperson offered the following on the company's philosophy.
"Inspired by the secluded tropical jungles and the luscious flora of our little islands, we’re on a mission to capture the essence of Maldives through a range of bespoke scents that are created using natural and sustainably sourced ingredients".
According to Vilunü, inspiration for the scents was drawn in notes of tropical flora and spices found throughout Maldives.
"The core scents in our products aim to invoke nostalgia, capturing the fleeting little moments spent on our islands".
Our flagship scent, Tangerine & Guava Leaf, is reminiscent of a lazy afternoon stroll after a dip in the ocean, with sea salt still in your hair & sea spray on your skin. Now available at the “Authentic Maldives” shop at Velana International Airport Depature Duty Free area. pic.twitter.com/qBKfB61C4W
— Vilunü (@vilunu) January 9, 2020
The diffusers are mixed, hand-poured and packaged locally. Formulated with 100 percent pure natural therapeutic grade essential oils, Vilunü products do not contain alcohol, DPG or artificial elements.
"The essential oils used in our formulations are 100 percent vegan, 100 percent organic, and are sourced sustainably from organically grown aromatic plants that are procured from a network of reputed harvesters, farmers and distillers". Notably, in addition to meeting the ISO 9001 requirements, Vilunü's suppliers are certified Fair Trade and cruelty-free.
Vilunü's scents were first made available at Velana International Airport in January 2020, and the product was brought to market following a year of development and testing.